Validating a business idea

Posted on Apr 18, 2021

What is business idea validation?

Validation is designed to give you you reasonable certainty your business will have a sustainable, growing, paying audience in a matter of days or weeks, rather than wasting months or years building a final product nobody will pay for.

What is not business idea validation?

Validation isn’t a guarantee of success and it most certainly isn’t easy. It’s not as simple as putting up a waiting list and hoping people miraculously discover your offering & fork over their hard-earned money for something that doesn’t exist yet.

Steps to Validate a Business

  • Find a Profitable Niche
  • Leverage Your Skills and Outsource Your Weaknesses
  • Create an Early Feedback Group
  • Have One-on-One Conversations With Your Target Market
  • Develop a Competitive Advantage
  • Grow Your Email List
  • Build a Proof of Concept
  • Launch and Get Pre-Orders From Your Email List
  • Continue Building and Tweaking With Feedback

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