Info product business model

Posted on Feb 22, 2021

An info product is an organized and detailed explanation of how something works. From PDFs to videos and webinars are the best examples of info products.

Pros

  • larger profit margin
  • creation cost is either zero or very less
  • zero delivery charges
  • no shipping required
  • helps establish an authority in the niche

Cons

  • customer service can be an issue
  • higher refund rates
  • more marketing efforts
  • needs to keep it updated