Stolen from: source

• Build in public: share updates about life, things you read and learn, what’s working and also what’s not working in public
• All content creation is self-promotion: try to establish yourself as an expert in the field by creation HQ contents
• Embrace momentum and be prolific: create HQ threds every day for weeks, and that’s that took Blake from 20k to 35k+
• Prefer threads over single tweets: because threads are becoming increasingly popular and drive a lot of followers

Grab content ideas from everywhere.

• use tools like ilo.so to sort tweets by impression and engagements and repurpose the most successful ones into threads
• recycle your content because a piece that performed better at times, can drive more followers, again.

How to identify great thread ideas?

Look for thread ideas that

• encourages people to converse
• answer 1 specific question
• are relatable

Also, here are some more ideas to make your threads reach more people:

• do not make it like a blog post
• set a simple pre-format and use the same all the time
• add appealing visuals
• optimize CTA for retweets
• make people ask for your product, do not just post the links
• use GIFs as CTA